What is more American than apple pie? Harley Davidson. When I was a kid growing up there, we used to have field trips to the plant, "See kids. When you grow up you can get a job here." By the time I was a teenager, the Japanese had eaten Harley's lunch, and we called them Harley Fergusons...a play on the farm equipment manufacturer Massey Ferguson. To their marketing department's credit, they managed to salvage the company by selling the Hollywood fantasy of Harley=cowboy/bad boy=freedom. Now they are stuck with that marketing image. They can't sell electric motorcycles to their coal rolling customers. It is a metaphor for today's America. Stick with fossil fuels, get oil spills, and crash. I didn't think I'd need to explain it.