Andrewol wrote: ↑
Sep 29 2018 7:18am
I want similar controller for a reasonable price. The manufacturing cost for this, if made in bulk, I think should be not more than 10-15$. If you count how many people could potentially buy a replacement controller you could get much more profit if you sell it for affordable price. For current price nobody wants or can't afford to buy it and it's only remain a YouTube teaser for huge majority of riders.
Everyone wants a free lunch.
In my first job 20 years ago, I provided technical support to one of the first virus scanning firewalls.
The circuit board including all components was about 80c. (All figures in USD).
Once it was inside a pretty case, it was $5
Printing a box and a manual made it about $35 cost to our company.
The device was sold to retailers for $100-$120 depending on volume, agreement and willingness to do in-store support
The RRP was $199.
The company claimed after all costs such as paying me to support users were included, the margin was about 10%. So about $10-12 profit per unit sold.
Even the retailer doesn't just make $99 to $79. They have rent, staff, inventory management, logistics etc.
If you think you can do better (without breaking the law by duplicating a copyrighted design), then you should go ahead with it. But I think you might find that you too want a healthy return on your efforts and risking of capital (What if you ordered a thousand units from China, and found that they were harder to sell than you thought?) and your price might not be much better.
The product has been around for a while. There are also viable alternatives for similar, higher and lower price. This is not a monopoly. The market is doing its job. If Justin thought he could make more profit by selling at a lower price, I'm sure he would.
eBike: Q100H on 16S with Phaserunner FOC Controller
eMotorscooter: Vectrix VX-1 on 36S
eCar: Mitsubishi Outlander PHEV... Waiting for warranty to expire
eHouse: Still on grid, but with LTO batteries and 3kw LF inverter...
After 5 builds, the best advice I can give, is start with high quality products. I prefer http://www.ebikes.ca