Did some snooping and found this:
Handbook of small electric motors By William H. Yeadon, Alan W. Yeadon
2.51 Abstract
http://books.google.com/books?id=TsXEHPofiAYC&lpg=SA2-PA51&ots=QNOM9d7n52&dq=powered%20iron%20vs%20laminations%20brushless%20motor&pg=SA2-PA51#v=onepage&q&f=false
"A new soft...