When the same copper/steel mass is divided into more poles, it costs more to make, but the individual pole fields are smaller, and this means the "back iron" can be thinner, and thus lighter.
However, when a high pole-count motor begins spinning very fast (*72V-100V), it can run into difficulties in the controller with rapid switching, the electrical frequency. Maybe iron losses and inductance too?
Fewer poles costs less, but the required thicker back-iron weighs more. However it has less waste-heat when running extra-high RPM's.
Both benefit from less waste-heat from eddy currents if they use thinner laminations.
0.50mm thick laminations are common and cheap. 0.35mm is better, and the even when special-ordering at a higher cost, 0.20mm is near the theoretical best practical thin-ness.