Wildly unsafe? That seems a bit harsh. I'm pretty sure that the cells he's using don't have the safety mechanisms common with modern 18650 cells. So I certainly don't think this is a "safe" implementation. But he at least did a decent job of building the battery with an appropriate BMS, reasonable shock protection and insulation and a decent case and monitoring system. He even made a point to warn others against copying what he did.
In the end I think it is a decent video for its intended purpose - raising awareness of the wasted resources being used in the vapes.